What are the types of makeup and its purpose?

What is the purpose of Makeup

  1. To attract the reader and audience. Makeup is done to attract the attention of reader or audience.
  2. Enhance the stall value, make up is also important and necessary for enhance stall and market value.
  3. Beautification of the Page, without news, news print is a rough paper and does not attract the people. Newspaper material makes it beautiful.
  4. Adjust the News Material, It is also necessary to adjust the maximum news material on news print.
  5. Reflection of Newspaper Policy, it is also show the policy of the newspaper such as in khabrain. "جہاں ظلم وہاں خبریں"
  6. Helping writhing Headlines, it is also useful for writing headlines through it easily headline are written appropriate policy.
  7. Esthetic, to develop the esthetic sense of reader.


Types of Makeup


Balance Makeup

In this makeup, the page designer tries to balance against heads, pictures against pictures, stories against stories and art work against art work. The reader gains the impression of restrained (focus) when we look at the page.


Contrast and Balance Makeup

It preserves balance but attempts to get away from the perfect balance and summary reach. When headlines of the same size and put in the same place in according to column. The makeup can balance a three column new head lines at the top of 6, 7, 8 with a three columns features. Headlines near the bottom of one, two and three column.


Broken or Mixed Makeup

In this type of makeup the page maker tries to avoid balance or any suggestion of it. Makeup editor is allowed complete freedom to obtain the effects he desire and many interesting and excellently made up pages result from this lack of definite portion. 


Circus Makeup

It is carried to the entrance with headline glaring black type and with dozen different part of the page fairly glimmering for attemption. There is no focus of interest. Often using evening newspapers.