Week 13: Methods of Data Collection
In this lesson, the students will be acquainted with the basic understanding of data collection methods in Quantitative research used in Communication and Media research. In this part, the focus would be on Survey as data collection covering: What is Survey Method, its Types, importance, steps to be followed, advantages and disadvatages of the use of survey method.
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Course Material
- Week 2: Scientific Method
- Week 3: Basic Concepts
- Week 4: Types of Research
- Week 5 : Types of Research
- Week 6: Research Methodologies
- week 7: Qualitative Research
- Week 8: sampling
- week 9: Measurement
- Week 10: Scales
- Week 11: Research Process
- Week 12: Research Process
- Week 13: Methods of Data Collection
- Week 14: Survey
- Week 15: Questionnaire Construction
- Week 1: Development of Mass Media Research
- Week 16: Ethics in Social Science Research
- Chapters 16
- Department Communication and Media Studies
- Teacher
Noman Yaser Qureshi
