Course Introduction

This is introductory and foundation course related to functions and objectives of Agrcultural Extension with special to Pakistan. 

Learning outcomes

After studying this introductory course, the students will be able to understand:

1. The concept, scope and significance of agricultural extension

2. History of agricultural extension in Pakistan

3. Principles of effective agricultural extension work

4. Diffusion & adoption of agricultural innovations

5. Extension teaching methods

6. Application and signficance of communication and communication skills

7. Monitoring & evaluation in agricultural extension

Assessment criteria

Sessional + Assignments:                                           20 Marks (students will submit two assignments one before mid exam and one before final exam)

Mid Exam:                                                                   30

Final exam:                                                                  50

Class Schedule

Regular

Tuesday 11.20 to 12.10

Wednesday 10.30 to 12.10

Self Support

Tuesday 2.00 to 3.40

Wednesday 12.10 to 1.00

Weekely Plan of Lectures

Week 1

Education and its types

Agricultural Extension, its role in Agricultural & Rural Development

History of Agricultural Extension

Week 2

Principles of effective extension work

Objectives and its types

Guidelines for preparing objectives

Week 3

Roles and duties of Extension Field Staff (EFS)

Organizational structure of Extension Department in Punjab, Pakistan

Week 4

Extension programs in Pakistan

Week 5

Diffusion and adoption of Innovations

Week 6

Factors effecting adoption of Agricultural Innovations

Week 7

Concept, Purpose and scope of communication in Agricultural extension

Levels of communication

Type of communication on the basis of flow of information

Week 8

Revision and Class Presentations

Submission of Assignment-I

Week 9

Mid Exam

Week 10

Process of Communication

Types/forms of communication i.e. written, verbal and non-verbal

Modes of expression under non-verbal communication

Week 11

Communication models

Week 12

Barriers to Effective Communication

Guidelines for making communication effective

Week 13

Guidelines for conducting successful interviews and discussion meetings

Guidelines for effective writing skills

Week 14

Extension Teaching Methods

Week 15

Monitoring & Evaluation of Extension Programs

Week 16

Presentation skills

Week 17

Revision and Class Presentations

Submission of Assignment-II

Week 18

Final Examination

Recommended Books

  1. Bashir, E. (Ed.). 2005. Extension Methods (2nd Edition). National Book Foundation, Islamabad.
  2. Ray, G.L. 2006. Extension Communication and Management. Kalyani Publisher
  3. Muhammad, S. 2005. Communication Skills & Leadership Development. Unitech Communications, Faisalabad

Course Material