Contemporary World Media MCOM 110

This course offers an exploration of the structures, systems, effects, conventions, and genres of contemporary media with an emphasis on improving media literacy to foster critical and educated consumption of media. This course will provide an insight into contemporary mass media and their organizational structures and how the developed world maintains its media hegemony over developing countries through their modes of communication e.g. wire services, TV channels, radio satellites, newspapers and magazines.

Course Title:   Contemporary World  Media                               Spring 2020

Course Code: MCOMS 110                                                       Credit Hours: 3

Instructor: Amara Saeed                                             Email: [email protected]

Learning Outcomes

  • To understand the impotance and role of Media towards globalization
  • To understand the Contemporary world  Media
  • To understand the organizational structure, system, and effects of major media corporations of the world
  • To understand the media hegemony of the developed world

Recommended Books:

  • Bob, V. (2017). Contemporary Mass Media: Producers and Consumers. Iowa: Kendall Hunt Publishing.
  • Dominick, J.R. (2014). Dynamics of Mass Communication: Media in Transition (14th Edition). NY: McGraw Hill Inc.
  • Thussu, D. K. (2017). International Communication. London: Sage Inc.
  • Vivian, J. (2015). Media of Mass Communication, London: Pearson Inc.

Contents:

  • Introduction of Contemporary Mass Media: Need, importance and Influence
  • Information Society and its Characteristics and Role of Media
  • Role of Contemporary Media and Globalization
  • Political Economy of Mass Media
  • Media Conglomerates: News Corporation, Sony, Walt Disney, Warner Brothers
  • Profile of Major Satellite Communication Organizations 1: Hughes Inc, Euro Sat, Intel Sat
  • Profile of Major Satellite Communication Organizations 2: Asia Sat, Telecommunication Union, NASA
  • Profile of Major Media Giants 1: Cable News Network (CNN), Voice of America (VOA) and Associated Press (AP).
  • Profile of Major Media Giants 2: British Broadcasting Corporation Inc. (BBC) and Reuters , Voice of Germany (VOG).
  • Profile of Major Media Giants 3:Duestche Welle (DW, Germany), Al- Jazeera, Al-Arabiya..
  • Profile of Major Media Giants 4:Agency France Press (AFP), Star Networks India
  • Profile of World Elite Press: New York Times, Washington Post, Los Angeles Times, The London Times, The Guardian, China Daily, People’s Daily
  • Profile of World Elite Magazines: Times, News Week, Readers

COURSE SCHEDULE

 

Ser

Topics and Readings

Dates

1.

Introduction of Contemporary Mass Media: Need, importance and Influence

Week 1

2.

Information Society and its Characteristics and Role of Media

 

Week 2

3.

Role of Contemporary Media and Globalization

 

Week 3

4.

Role of Contemporary Media and Globalization

 

Week 4

5.

Brief History of Social Media Websites (Google +, Facebook, Twitter, etc.)

 

Week 5

6.

Media Conglomerates: News Corporation, Sony, Walt Disney, Warner Brothers

 

Week 6

7.

Profile of Major Satellite Communication Organizations 1: Hughes Inc, Euro Sat, Intel Sat

Week 7

8.

 

Profile of Major Satellite Communication Organizations 2: Asia Sat, Telecommunication Union, NASA

Week 8

9.

MID-TERM EXAM 

Week 9

10.

Profile of Major Media Giants 1: Cable News Network (CNN), Voice of America (VOA) and Associated Press (AP).

 

Week 10

11.

Profile of Major Media Giants 2: British Broadcasting Corporation Inc. (BBC) and Reuters , Voice of Germany (VOG).

 

Week 11

12.

 

Profile of Major Media Giants 3:Duestche Welle (DW, Germany), Al- Jazeera, Al-Arabiya..

Week 12

13.

 

Profile of Major Media Giants 4:Agency France Press (AFP), Star Networks India

Week 13

14.

Profile of World Elite Press 1: New York Times, Washington Post, Los Angeles Times.

Week 14

15.

 Profile of World Elite Press 2: The London Times, The Guardian, China Daily, People’s Daily

Week 15

16.

Profile of World Elite Magazines: Times, News Week, Readers

Week 16

17.

PRESENTATION

Week 17

18.

TERMINAL EXAM

Week 18

 

Pre-requisite

Students should have basic knowledge of Media and increasing influence of social media over traditional media.

Important Dates

Start Date 03-03-2020                                                            End Date 03-08-2020

1st Assignment            week 06                                               2nd Assignment Week 12

Assessment Criteria

Sessional: 20 (Attendance 05, Presentation 05, Assignment 10)

Mid Term Exams: 30

Final Term exam:50

Time Table 

Day                                                     Time

Wednesday                                         4:00-5:00

Thursday                                             4:00-5:00

Friday                                                  4:00-5:00

Rules and Regulations

 

  • 80 % class attendance is a must.
  • Assignments would not be accepted after the due date.
  • Originality of work would be ensured in case of assignments.
  • In group presentations, group members have to divide the sub-topics in consultation with the teacher.

Learning Outcomes

  • To understand the impotance and role of Media towards globalization
  • To understand the Contemporary world  Media
  • To understand the organizational structure, system, and effects of major media corporations of the world
  • To understand the media hegemony of the developed world

. Note

  1. Books are mentioned .
  2. At least two assignments would be given to the students during the semester.
  3. Presentations would be arranged in group form.
  4. Surprise quiz would be a regular activity.

Course Material

Other Courses by Amara Saeed