Week 5: Importance of Images in Storytelling

A picture is a great way to convey your message quickly to an audience without them reading through a lot of text. A few ways images can enhance a story are:

Images grab attention: If you include an image in a media release, article in a magazine, or blog post it will grab the reader’s attention better than a block of text. This may lead to more people reading the article that accompanies the image. 

Images tell a story: Sometimes a picture is better at communicating a story then the written word. For example a very emotional scene of a family that has just been reunited after a traumatic event may connect with a reader more than if the scene was only written.

Images can convey a message quickly: People often skim through website articles without stopping to read the full article. A picture is a great way to convey your message quickly to an audience without them reading through a lot of text.

Images can be easily shared by other people: This means the story will be seen be a larger audience. We could even link the image back to an article we want our target audience to read. Whether the story is published online or in print, images add an exciting and eye catching element to enhance your story.