Lesson Plan
Introduction to E-Commerce
Defining E-Commerce and E-business, Reasons for going Online, Differentiating between E-Business Categories, using the new Paradigm of E-business, Pure and Partial E-Commerce, Case Study of Amazon, Napster
Preparing the Online Business
Competitor Analysis on the Internet, The Fourth Channel, Paradigms in the New Economy, Driving Business Process Re-engineering, Designing, Developing and Deploying the System, Supply Chain Management
Technical Infrastructure
Marketing Strategies on the WebExploring the IT Infrastructure, Deciding on the Enterprise Middleware, Choosing the Right Enterprise Application, Building the E-business applications, Choosing the Right Web Server
Internet Marketing Technologies, Web Design, Attracting Visitors to your Site, Virtual Societies, Localization, Promoting your E-business, Banner and Campaigning, Online Measurement, Direct Marketing, Search Engine Optimization Techniques
Interactive Communication Experiences
The Basics, Moderating Online Meetings, Internet Chat Solutions, Internet-bared Trainings, Discussion Forums
Internet Information Security
Creating a Security Strategy, Cryptographic Tools, Applications of Cryptology, Privacy on the Internet, Fighting Virus and Hoax Virus Warnings, Conflicts in the Information Age. Security Threats in E- Commerce, Use of Third Party Security Services,
Paying Via Internet
The Payment Business, Post-Paid Payment System, Instant-paid Payment System, Pre-paid Payment Systems, Merchant Accounts, Use of Third Party Payment Services , The Future of Payment
Shopping and ORM Solutions
Online Shoping, Shopping Solutions, Implications of the new Economy Electronic Software Distribution, Operational Resources Management
Policies, Standards and Laws
Internet Security Policies, Standards for E-Commerce Infrastructure, Cyber Laws for Secure E-Commerce Transactions, Privacy and Information Rights, Social, Legal and Ethical Issues in E-commerce