Week 2 Marketing structure
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Course Material
- Week 1 Basic concepts and principles of food and fiber marketing system and its role in development.
- Week 2 Marketing structure
- Week 3 Marketing Approaches and problems
- Week 4 Marketing Approaches and problems
- Week 5 Marketing functions; standardization, grading, Packing coding,
- Week 6 Packaging, storage, transportation, information, legislation and management.
- Week 7 Packaging, storage, transportation, information, legislation and management
- Week 8 Marketing margins and profitability
- Week 9 Marketing margins and profitability
- Week 10 Market functionaries,
- Week 11 Marketing channels
- Week 12Price variation and stabilization
- Week 13Price variation and stabilization
- Week 14 Review of agricultural marketing systems in Pakistan
- Week 15Review of agricultural marketing systems in Pakistan
- Week 16 Marketing structure
- Chapters 16
- Department Agricultural Economics
- Teacher
Mrs. Bushra Hassan
