Lesson Plan

Major Contents

Introduction to Entrepreneurship

  •  Explain entrepreneurship and discuss its importance.
  • Describe corporate entrepreneurship and its use in established firms.
  • Discuss three main reasons people decide to become entrepreneurs.
  • Identify four main characteristics of successful entrepreneurs.
  • Explain five common myths regarding entrepreneurship.

The Entrepreneurial Mind-Set in Individuals

  • To describe the entrepreneurial mind-set.
  • To present the major sources of information useful in profiling the entrepreneurial mind-set
  • To identify and discuss the most commonly cited characteristics found in successful entrepreneurs

Innovation: The Creative Pursuit of Ideas

  • To explore the opportunity identification process
  • To define and illustrate the sources of innovative ideas for entrepreneurs
  • To examine the role of creativity and to review the major components of the creative process: knowledge accumulation, incubation process, idea experience, evaluation, and implementation
  • To present ways of developing personal creativity: recognize relationships, develop a functional perspective, use your “brains,” and eliminate muddling mind-sets
  • To review some of the major myths associated with innovation and to define the ten principles of innovation

Pathways to Entrepreneurial Ventures.

  • To describe the major pathways and structures for entrepreneurial ventures.
  • To present the factors involved in creating a new venture
  • To identify and discuss the elements involved in acquiring an established venture
  • To outline ten key questions to ask when buying an ongoing venture
  • To define a franchise and outline its structure

 

New Business Development

Brain Storming for new Ideas

Case Studies of Successful Entrepreneurs

 

 

Week

Topics and Readings

1.

Entrepreneurship and discuss its importance.

2.

Main reasons people decide to become entrepreneurs, characteristics of successful entrepreneurs,

3.

The Entrepreneurial Mind-Set in Individuals

4.

To present the major sources of information useful in profiling the entrepreneurial mind-set

To identify and discuss the most commonly cited characteristics found in successful entrepreneurs

5.

Innovation: The Creative Pursuit of Ideas, Students presentations

6.

To explore the opportunity identification process

To define and illustrate the sources of innovative ideas for entrepreneurs

To examine the role of creativity and to review the major components of the creative process, and Students presentations

7.

To present ways of developing personal creativity: recognize relationships, develop a functional perspective, use your “brains,” and eliminate muddling mind-sets

To review some of the major myths associated with innovation and to define the ten principles of innovation, and Students presentations

8.

Mid Term

9.

Case Studies of Successful Entrepreneurs, Students presentations

10.

To describe the major pathways and structures for small ventures and Students presentations

11.

To identify and discuss the elements involved in acquiring an established venture

To define a franchise and outline its structure

 

12.

To outline ten key questions to ask when buying an ongoing venture, and Students presentations 

13.

New Business Development, feasibility planning, Students presentations

14.

Brain Storming for new Ideas, Students presentations

15.

Case Studies of Successful Entrepreneurs, Students presentations

16.

Case Studies of Successful Entrepreneurs, Students presentations