Reading--- Reasons for poor reading
Effective Reading
Reading is also an important communication skill, which is concerned with decoding of message by the receiver. Efficiency in reading can greatly influence the effectiveness of communication. It also involves comprehension. Some people may have well-developed reading skills and they may go through a lengthy report with comprehension very quickly. They can be regarded as efficient communicators. On the other hand, there may be many people who are poor readers. They may take too much time to go through even a very simple writing. It is extremely important for a reader to budget his/her time carefully in reading different literature. As extension workers we generally receive a lot of messages through reading. Thus we must know the reasons for poor reading and also know how to improve effective reading skills. This can also benefit us as effective writers.
Reasons for Poor Reading
Following are some important reasons for poor reading.
• The reader may lack sufficient reading ability.
• The reader may not be interested in a particular subject matter. It may not provide sufficient motivation for the reader.
• The reader may not feel comfortable in a particular message. It may be against his/her beliefs.
• The reader has poor vocabulary; face lot of difficulty in reading.
• The writing may not provide adequate flow for the reader.
• The message doesn’t make any sense to the reader.
• The message is not presented by in a logical sequence.
• The text is not divided into paragraphs. A continuous writing results in dull reading.
• The reader has selective reading habits. He/she tends to pick the simple and the most relevant things and drops the difficult ones.
The subject matter is totally new for the reader.
- Concept, Purpose and scope of communication in Agricultural Extension
- Factors effecting communication
- Verbal and non-verbal communication
- Types/forms of communication
- Communication skills: Speaking, listening, writing and reading
- Speaking---Face-to-Face communication. Preparing and delivering a speech
- Conducting discussions and interviews including probing, counseling, appraisal, focus groups and job interviews
- Listening, Reasons for poor listening. Tips for improving listening skills
- Writing, Art of good writing. Writing for newspapers and magazines
- Writing letters, reports and articles frequently required for the job of an extension worker
- Reading--- Reasons for poor reading
- Tips for developing effective reading skills
- Use of audio-visual aids in communication
- Presentation skills
- Chapters 14
- Department College of Agriculture
- Teacher
Dr. Muhammad Arshad Javed
