DESCRIPTION & OBJECTIVES

In this course, students will learn about the communication process how a designer can communicate through different media and mediums. They will be able to understand the client's requirements and can convert them into a realistic approach. Being students they will learn theoretical as well as practical process of communication and will be able to launch any sort of business from the core.

If students will give their attention to the theoretical as well as practical design they will get senior management posts in any institution as well as they can generate ideas and can be a creative director. They can think differently and can generate ideas from different sources.

READINGS

Notes will be given to the students so they can better understand the Communication Design

Studio Practice

CONTENTS

What is communication and what is the role of communication design in our field?

How communication support to make a wonderful design

How student understand the design (what, why, when, where, and who along with How or how much)

What is the role of typography in our design?

Importance of layout and their fundamentals.

ASSESSMENT CRITERIA

• Sessional:     20   (PowerPoint Presentations, Practical Assignments and Homework)

• Mid exam:    30

• Final exam:  50

RULES AND REGULATIONS

• Class attendance policy: 75% Attendance is compulsory.